Leadership and Advisors


The Foundation’s Board is comprised of close friends, business associates, and family members who have a passion for continuing Jose’s desire to give back to the community, the environment, and society.

Board of Directors

Fred Troxel – President

Dentist and Small business owner for 36 years
Treasurer of another 501(c)(3) organization with annual operating             budget of $600,000

Fred first met Jose when he was setting up his dental practice on Big Pine Key. The mid 70’s were a time for legendary fishermen and guides like Steve Huff, Paige Brown, Ray Donnersberger, Woody Sexton, Harry Spear, Gil and Linda Drake, George Cornish, Dale Perez and others. Jose came along a bit later and Fred took care of him and his entire family. He traded dental care for fishing with many of the guides and his relationship with Jose began that way. Days on the water turned into a very close friendship as they shared a passion for technical excellence in all they did, an absolute passion for being in and on the water and an essential silliness and love of raucous laughter.


Greg Holeman

Greg Holeman – Vice President

Baylor University Bachelor of Science (BSN), Registered Nursing, Nursing Administration, Nursing Research and Clinical Nursing

Greg has worked across the board in everything from filter technology to storage management. His passion lies with helping others. For years he worked with the Eckerd Youth Alternatives as Chief Quality Officer, and Chief Development Officer. The foundation is a $150 million non-profit with locations in 7 states. Eckerd provides advocacy and services to abused, neglected, and troubled children.

Greg’s two sons Bear and Travis were good friends of Jose’s, and appeared on a few shows with him. After Jose’s passing Bear and Travis got to know Jose’s daughter Krissy. One night at the Holeman’s Krissy met Greg, and he helped her navigate the various challenges in running a non-profit. With all of his experience in non-profits he was asked to join the board, and said yes.


Debbi Quinn – Treasurer

Debbi Quinn

Bachelor of Arts Degree in Women’s Studies, Minor in Accounting
Owner of Blue Moon Herbals & Aromatics, LLC
Manager/Staff Herbalist/Accounting Controller -Good Food Conspiracy, Big Pine Key, FL

Debbi’s life changed in 1987 when she was diagnosed with breast cancer, functioning in a world where everything has been turned upside down. Over the last 3 decades she has in her words, “danced” with cancer 4 times. These experiences have inspired her to take a good long look at her life and sowed the seeds of what would become Blue Moon, one of the first woman-owned green & metaphysical businesses on the “net”.
Three years ago she moved to the Florida Keys when Hurricane Sandy opened up yet another door, sweeping her store into the sea and destroying her home. She knew it was time to leave when there was no chance of living on the water again in New Jersey.

She had been visiting the Keys for years, and knowing that she needed to live by the ocean made her move.
Although she never knew Jose, both share the same passion of the ocean.


Jen HolemanJen Holeman – Secretary

17 years of experience in management and customer service in the fishing industry
Fundraising, outreach and development for CalTrout
Assisting in organizing and running CalTrout’s annual gala that raises over $250,000 each year
Outreach with the Boys and Girls Clubs of America
President of the board for a non-profit preschool for two terms

Jen first met Jose in Venice, LA. after years of hearing stories about his larger than life adventures. Jose made fishing more than just a sport, it was about the relationships you build with the people and environment around you. Jen believes Jose’s passion was admirable and she is honored to be a part of an organization that is keeping that alive and well.


Jim Sharpe – Director jim-shapre

Jim started Sea Boots Charters in 1978 in Summerland Key. Jose and Jim met some 30 plus years ago. Their common interest was fishing.  He started the Tourism Development Council (TDC), Fishing Umbrella about 25 years ago and has served as president since its beginning. The 11 member board and Jim advise the Board of County Commissioners how they think the best way to advertise and promote fishing in the Keys.They often sat down together at Jim’s home on Cudjoe Key and mind-pooled on how and where to catch different species of game fish. They loved picking each others brains.

Jose’s show was very important to the TDC. Jose, Mike McKinnis and Jim worked very closely together funding Jose’s TV show and tournaments for about 12 years or more. The TDC Umbrella provided about $ 250,000.00 a year ,approximately $ 3,000,000.00 total. Jim has stated Jose was the Ambassador for the Fl Keys and fishing in general. His TV show and his demeanor showcased not only the fishing but the life style and beauty of the fabulous Florida Keys.

The last time Jose and Jim were on a boat together was the photo shoot he did for the 25th anniversary of Costa Del Mar sunglasses . Jim took his boat , Sea Boots, down to the Fort for three days as the camera boat. Jose spent the night on Jim’s boat with several of the Costa people. They grilled steaks and watched a 40 knot cold front roar through. Jose and the crew joked that this was classic Spanish Fly weather. You have to go with whatever mother nature gives you. It’s all part of the adventure.

Tony MurpheyTony Murphy – Director

Commercial Fisherman for 10 years
Charter Captain 21years
Owner Saltwater Angler 8 years

Tony met Jose in his early years of fishing. They both loved chasing Yellowfin Tuna and talking about fishing. Jose would fish out of the same marina as Tony and before some of his shows, taped in Key West, he and Tony would get together and talk about the conditions, the bait and where the fish were. Jose was a mentor to all the fishermen in Key West. He brought a lot of attention to fishing in the Florida Keys and Tony is forever grateful.


Terry CassidyTerry Cassidy – Director

Terry is originally from Cleveland, Ohio and came to the Keys in 1979. He continued his music career playing in many of the watering holes between Key West and Marco Island.

In 1980 Jose and Terry met. The two hit it off from the beginning. Jose had a passion for playing music and Terry had a passion for fishing. They would joke that Jose was supposed to be a musician and Terry was supposed to be a fishing guide. But as fate would have it, both stayed with the profession they were born to do and spent their free time enjoying each other’s world.



Krissy Wejebe- Executive Director krissy-headshot


Bachelors of Arts Degree in Interdisciplinary Major in Arts and Humanities
Over three years at another 501(c)(3) and at Spanish Fly Enterprises

Krissy is the only child of Jose Wejebe and has grown up with the ethics and values that Jose had about fishing, the environment, and charity work.
With these values instilled, it is now her passion and desire to keep her dad’s philanthropic work and memory alive.


Founders Board

Michael TorbiscoMike Torbisco


Bachelors Degree in Communication with Emphasis on Media Production from Florida State University

Mike worked full time as production manager and in- house videographer for Spanish Fly Enterprises. Together they produced The Road Less Traveled, Vida Del Mar, and Spanish Fly. Traveling the world with Jose, Mike was a cameraman, on-site field producer, and friend. On windy days, Jose would put work on hold and take Mike with him to kite board along the flats of the Florida Keys. He was truly Jose’s number one “Lil Bro”.


Dave Pfeiffer

President, Shimano American Corporation. Responsible for all North American operations for fishing, cycling and rowing businesses
President, Innovative Textiles, Inc

Dave’s relationship with Jose started in the late 80’s when Jose was a guide and had started field-testing Shimano’s limited offering of saltwater products. They hit it off quickly by sharing a passion for fishing and bringing new techniques and tackle to life. Field-testing and research took them all over the world together, always in pursuit of the greatest fishing experience they could imagine.


Michael McKinnis

Vice President and Executive Producer for JM Associates Inc.
Board of Director for B.A.S.S. the world’s largest fishing organization committed to improving the fishing environment through education and natural resource conservation efforts.

Michael first met Jose Wejebe in the fall of 1994. Michael was searching for a new saltwater series to produce for the brand new “ESPN2 Outdoors.” Jose was seeking a production partner to help make his dream of being a saltwater TV host come alive. As executive producer of the show, Michael was instrumental in bringing forward Jose’s desire of promoting marine education and conservation, as well as his charitable giving to the television screen.


bill spottswoodBill Spottswood

Partner in the law firm Spottswood, Spottswood & Spottswood
Director of First State Bank of the Florida Keys

Bill Spottswood has a BA in Accounting from the University of Florida and a law degree from Florida State. In addition to practicing environmental and land use law for 30 years, Bill also has dedicated his time and energy to many local organizations. He has been the Chairman of the Key West Red Cross and the Key West Military Affairs Committee, the past Commodore of the Key West Yacht Club, the Chairman of the Conch Republic Offshore Power Racing Association, a member of the Board of Directors of First State Bank of the Florida Keys, a Founding Member of the Key West Police Athletic League, a past original member of The Florida Keys Educational Foundation, and a Founding Member of the Florida Keys Fishing Tournaments, Inc.
Bill is passionate about our next generation of youth. He has coached baseball, basketball, and soccer and participates in a mentoring program at Key West High School to support the youth of the Key West community and help them reach their goals.

Bill and his wife, Andrea, a CPA, have three grown children: William, Jr, an attorney and UF graduate, Lande, also an attorney and a Harvard graduate, and Charles who has a UF Master’s in Building Construction.

Bill first met Jose Wejebe in the 1980’s when Jose was barefoot with short shorts, cut off Levi jeans, long hair, looking tan and very chiseled. They immediately became friends because of their love for the Florida Keys and all it had to offer. Bill being a sixth generation “Key Wester”, Jose and Bill had many stories to share and they quickly made some of their own. Bill will always remember him for his love and passion for the ocean and all the life that lives within – Jose was truly living his Dream.


Ken_Bio 001Kenneth Davis

Master in Public Administration and Bachelor of Science in Criminal Justice from National University, San Diego, CA.
Over 20 years of experience that includes leadership positions with the United States Army, Drug Enforcement Administration, and United States Coast Guard.

Kenneth Brooks Davis was born in Ft Myers Florida in 1955. At the age of three his parents ripped him from his beloved city of birth and moved to Lakeland, and his far too infrequent trips to the beach kept him longing for the salt water, the fishing and diving he so enjoyed. In 1973, Ken graduated from Lakeland Senior High at seventeen.

In 1976 Ken joined the U.S Coast Guard. This assured him of several things; One, he would always be near the water, and two he could wear blue jeans almost every day of his life. The Coast Guard brought Ken to many different locations, and he was recruited into Coast Guard Intelligence as a Special Agent.

He received a degree in Criminal Justice, and began his Master in Public Administration from the National University of San Diego. After working as the liaison in San Diego for the DEA, agents asked Ken what they could do to reward him? He said “give me a job”. In 2008 Ken retired from the DEA, and in 2009 accepted a job in Baghdad, Iraq as a Senior Advisor for Intelligence and Law Enforcement and later was promoted to Director of the Intelligence and Advisory Mission where he also served as the Advisor to the Deputy Minister of Interior, Iraq.

In 2004 he was transferred to the Florida Keys as Agent in charge. Jose and Ken’s love of their favorite restaurant ,the Square Grouper, brought the two together. Over the next few months Ken and Jose’s friendship grew and steak dinners at the Davis house became a weekly event. Ken made it clear he wanted nothing from Jose but friendship; no reels, no tackle, no rods. When Jose met with Ken they discussed everything but fishing. They talked about politics, music, daughters, women, family, friends and food at the Square Grouper. Jose and Ken shared a love of music and Ken truly appreciated and envied Jose’s guitar playing talent. On Ken’s birthday, Jose gave Ken the first guitar Jose had bought for himself. To this day it is Ken’s most cherished possession. People who knew them called their friendship a “Bromance” for they truly loved each other as only brothers can.


Board of Advisors

  • John Brownlee
    Salt Water Sportsman Editor-in-Chief
  • Al Perkinson
    Vice President of  Marketing for Costa Sunglasses
  • Carl Hiaasen
    Miami Herald’s opinion-and-editorial section.
    Award winning author
  • Steve Huff
    Renowned Fisherman and guide
    Inducted in 2010 International Game Fish Association’s Hall of Fame
  • David Vaughan
    Executive Director, Mote Tropical Research Laboratory, Florida Keys
    Center Director, Coral Reef Research
  • Jason Schratwieser
    IGFA Conservation Director
  • Carter Andrews
    Renowned Fisherman, and Guide
  • Flip Pallot
    Fisherman, Guide, and Television Personality
  • Ariel Pared
    Co-owner of SeaVee boats
  • Larry Rencken
    Vice President of Sales at Raymarine
  • Stephen Weitzen
    Founder of Weitzen’s
  • Rick Wittenbraker
    CMO Howler Brothers